Clearly, many talented students have worked their way through Creative Message Strategy this term. Although they've created ads in a variety of media for such products as Nutella, Ray-Bans, Mexicali Grill (local restaurant), these simple ads may actually pose the biggest challenge.
Please view but 3 examples of Absolut ads [& 3 manipulated photos of those ads by me!] The ads are directed at 35+ with emphasis on older segment of the target audience. Tone, witty, sophisticated. Feel free to offer your comments? Post them below.
Wednesday, April 20, 2011
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1 comment:
ABSOLUTly loved the yellow cab one. Adds so much depth to the ad.
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