Wednesday, April 20, 2011

Absolut Stunning

Clearly, many talented students have worked their way through Creative Message Strategy this term. Although they've created ads in a variety of media for such products as Nutella, Ray-Bans, Mexicali Grill (local restaurant), these simple ads may actually pose the biggest challenge.

Please view but 3 examples of Absolut ads [& 3 manipulated photos of those ads by me!] The ads are directed at 35+ with emphasis on older segment of the target audience. Tone, witty, sophisticated. Feel free to offer your comments? Post them below.








1 comment:

Aleksei Morozov said...

ABSOLUTly loved the yellow cab one. Adds so much depth to the ad.